Astra in 3 out of 4 digital satellite homes in Europe

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SES Astra, has published the latest results of its European Satellite Monitor.

It confirms SES Astra's audience growth within its 30 country European footprint: At year-end 2003, the number of homes receiving audiovisual broadcast and broadband services via the ASTRA Satellite System at 19.2¼ East and 28.2¼ East increased by 2.5 million to reach more than 94 million.

At the beginning of 2004, a total of 36.4 million households in Europe were receiving Astra services directly via satellite. This represents an increase of 2 million households compared to the prior year. Another 57.9 million homes receive Astra content via cable.

More than three out four digital satellite homes in Europe receive services carried by Astra. Digital reception now accounts for 49 per cent of Astra's total DTH reception, up from 44 per cent in 2002, with France, Germany, Poland, Spain and the UK remaining the traditional key markets for Astra satellite reception.