Pay-TV channel Canal+ turned 25 on November 4. Over the years, it has won a special place in the French TV market. Though its positioning is still based on sports and movies, as well as on edgy content, it has opened its schedules to various new types of original productions from realistic or political series to web contents.
From an economic point of view, the channel also makes a difference from the others. With CEO Bertrand Méheut and his teams, Canal+ has entered the digital age in good health, despite the crisis, though it narrowly missed bankruptcy a few years ago after the Jean-Marie Messier era.
Today, Canal+ is adapting to viewers’ new digital consumption habits, and to the competition of new DTT channels and IPTV platforms.
As the number of subcribers keep rising while profits (€472m operating profit over the first six months) and ad revenues (+15%) also grow, Canal+ is also renewing international development as a growth relay. Already present in Maghreb and French-speaking Africa, the group will launch a bouquet in Vietnam in 2010.
Source:RapidTVNews | 
2 Weeks Ago
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