Ch4 and BSKYB sign new agreements

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Old 14-06-2004   #1
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Ch4 and BSKYB sign new agreements

UK broadcasters Channel 4 and BSkyB have entered into new agreements to ensure that all Channel 4's channels will continue to be available across the Sky digital platform until at least the end of 2007. The satellite service provider will also carry More 4, Channel 4's new digital channel, after its launch in early 2005.

Separately, Channel 4 has extended its conditional access agreement until October 2008. Rob Woodward, Channel 4's Commercial Director said: "This is a significant deal for Channel 4 and reflects the success of our digital channels E4 and FilmFour. Their availability across the Sky platform has been a key factor in the success of our digital strategy and we believe that continuing to deliver them to Sky's growing customer base is the best way of ensuring their continued growth."
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