English football for Swedish 3G users


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Old 20-09-2004   #1
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English football for Swedish 3G users

Vodafone Sweden's 3G customers can now follow top English football via their mobile phones. Vodafone Sweden has exclusive rights to show video footage of Premier League goals and round-ups via mobile. The service is available via Vodafone live!

" English league football has a special place in the hearts of Swedish football fans and our services enable customers to follow the progress of their favourite teams even when there's no TV within reach" claimed Anders Jensen, Head of Content Services at Vodafone Sweden.

The service is specially adapted for Vodafone's 3G customers and the content - match previews, half-time and full-time reports and round-ups - is streamed to mobile phones. The goals and highlights from matches are available for viewing 36 hours after the final whistle.

Vodafone Sweden's agreement with FA Premier League runs for three seasons.
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