BSkyB to launch Sky Sports 4

Satdude

BSkyB to launch Sky Sports 4

UK Media regulator Ofcom has awarded Sky a new TV licence, under the name Sky Sports 4, for a cable and satellite-only service. The broadcaster already operates Sky Sports 1, 2 and 3 and Sky Sports Xtra for live sports coverage as well as rolling news service Sky Sports News.

Sky has amassed the rights to so much sport it is said to be struggling with its existing four channels and was recently forced to broadcast a high-profile darts tournament on Sky Sports News. As well as Premiership football rights, Sky's live sports coverage includes cricket, rugby, golf and boxing.

Regards Satdude.

Biggles does Greece

Would be nice if the giant that is BSkyB could provide World Cup footy on it's sports channels, like the UKTVG2 minnow!

Analoguesat

Not allowed to - they aint got the rights for them - and probably never will.

The UK has a selection of sports that are protected from being grabbed by Sky and have to be shown on one of our 4 main terrestrial channels. The World Cup is in this protected category.

Its open to speculation if BBC / ITV would sublicence coverage to Sky.

Of course - with a decent sized dish (2.5-3m or so) you could get the signals off Astra 2D and watch the footy on the BBC & ITV!