Blaine - Management Horror


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Old 22-09-2003   #1
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Blaine - Management Horror

David Blaine's televised starvation stunt in a Perspex box suspended close to the Thames at Tower Bridge is turning into a farce.

The event is being shown around the clock on Sky One and also in special Channel 4 programmes.

He has recently been buzzed by model helicopters brandishing Big Macs, been screamed at by yobs, been pelted with eggs and was last week the focus of a punch-up between Sir Paul McCartney and a newspaper photographer.

Blaine's New York public relations consultants, PMK, are now trying to rescue one of their prized assets from becoming a reviled and pathetic figure.

One of PMK's management said yesterday: "What we saw appalled us. David is a huge star, a brand name in America on which an entire campaign was based and, suddenly, across the Atlantic, all the hard work and planning was being blown away. It left us dumbfounded."

"It is that bad it has got to the stage of 'Do we just get him the hell out of there?' Whatever the repercussions, the worst-case scenario is being taken very seriously indeed."

Blaine's advisers are holding a series of crisis meetings with Channel 4 and Sky Television, who paid £1 million for broadcast rights to the event, with the prospect of Blaine being humiliatingly taken out of the box and put on a aircraft back to the States before he had completed his 44 day event.
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Old 22-09-2003   #2
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Originally Posted by net1
reviled and pathetic figure.
Surely not ?

Originally Posted by net1
One of PMK's management said : "What we saw appalled us. David is a huge star, a brand name in America on which an entire campaign was based and, suddenly, across the Atlantic, all the hard work and planning was being blown away. It left us dumbfounded."
Why did Mr Blaine not carry this out in the US, could it be that the First Amendment might make the stunt a little risky ?

Originally Posted by net1
"Whatever the repercussions, the worst-case scenario is being taken very seriously indeed."

Oooh - sounds like PMK is for the chop, Stay tuned
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