Blu-ray player sales up in Japan

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Old 28-05-2008   #1
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Blu-ray player sales up in Japan

It seems that confidence for Blu-ray is up in Japanafter the format won the much-publicised hi-def war.
Research conducted by Japanese research firm BCN found thatin April, sales of BD players improved threefold, taking over DVD deck sales forthe very first time.
BCN chief analyst Shigehiro Tanaka said about the findings: “Fullhigh-definition picture quality has become a main stream for big-screen TVs,and camcorders with higher picture quality are getting popular, too.”
HD difference
This spike in sales is a big change from the beginning ofthe year, when both HD DVD and BD decks combined had just 12.5 per cent shareof the marketplace.
This increase is quite different to the situation in the UK, where, asof March, there has been just a two per cent rise.
One of the reasons BD hasn’t really kicked off in the UK yet is thepopularity in DVD upscalers. These machines can upscale normal DVDs to up to1080p, the pixel count of Full HD televisions.


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