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What's On, Transponder and channel support
Daily Transponder News and Updates
HD channel costs 'putting off viewers'
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<blockquote data-quote="Satdude" data-source="post: 442497" data-attributes="member: 175600"><p>HD channel costs 'putting off viewers'</p><p></p><p>HD channel costs 'putting off viewers'Research by Ipsos-Mori suggests the cost of high-definition (HD) subscription services is putting off viewers from taking up the new technology. Ipsos-Mori found that just 16% of viewers with HD sets actually subscribed to an HD service.</p><p></p><p>Of those polled, 55% said cost was the reason why they had not taken up HD while 29% blamed a lack of HD channels.</p><p></p><p>Ipsos-Mori's Sarah Gale, head of the Media Minds unit, said: "With no channels broadcasting in parallel to non-HD stations, it's very hard to plan your viewing. As a result, people don't perceive the content to be available, so for now people aren't willing to pay the subscription rates just to get better quality pictures."</p><p></p><p>Ipsos-Mori surveyed 2,000 people, 10% of whom had HD sets.</p><p></p><p>Regards Satdude.</p></blockquote><p></p>
[QUOTE="Satdude, post: 442497, member: 175600"] HD channel costs 'putting off viewers' HD channel costs 'putting off viewers'Research by Ipsos-Mori suggests the cost of high-definition (HD) subscription services is putting off viewers from taking up the new technology. Ipsos-Mori found that just 16% of viewers with HD sets actually subscribed to an HD service. Of those polled, 55% said cost was the reason why they had not taken up HD while 29% blamed a lack of HD channels. Ipsos-Mori's Sarah Gale, head of the Media Minds unit, said: "With no channels broadcasting in parallel to non-HD stations, it's very hard to plan your viewing. As a result, people don't perceive the content to be available, so for now people aren't willing to pay the subscription rates just to get better quality pictures." Ipsos-Mori surveyed 2,000 people, 10% of whom had HD sets. Regards Satdude. [/QUOTE]
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What's On, Transponder and channel support
Daily Transponder News and Updates
HD channel costs 'putting off viewers'
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