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More than 100,000 people a month are signing up to Freeview, says the BBC, making it the fastest growing new consumer technology.
The BBC claimed 1.6m homes now have Freeview, split equally between those with legacy ITV Digital boxes and those who have bought new STBs since the service launched last October. Around 74 per cent of Freeview viewers are over 35, while 40 per cent are over 55. Most have no interest in pay-TV and were attracted by the simplicity of the technical set-up and the low cost according to the BBC's report.
The BBC claimed 1.6m homes now have Freeview, split equally between those with legacy ITV Digital boxes and those who have bought new STBs since the service launched last October. Around 74 per cent of Freeview viewers are over 35, while 40 per cent are over 55. Most have no interest in pay-TV and were attracted by the simplicity of the technical set-up and the low cost according to the BBC's report.