Shure, Discontinuation of Phono Products.

A

Archive-8

Guest
SHURE STATEMENT REGARDING THE DISCONTINUATION OF PHONO PRODUCTS.

For more than 90 years, Shure has been committed to manufacturing and delivering products of the highest quality, reliability, and value. This commitment requires consistency in materials, processes, and testing, as well the capacity to react to fluctuations in demand.

In recent years, the ability to maintain our exacting standards in the Phonograph Cartridge product category has been challenged, resulting in cost and delivery impacts that are inconsistent with the Shure brand promise.

In light of these conditions, and after thorough evaluation, we have made the difficult decision to discontinue production of Shure Phono products effective Summer 2018.

Read the whole story:

Shure Statement Regarding the Discontinuation of Phono Products
 
jeallen01

jeallen01

Specialist Contributor
Messages
3,495
My Satellite Setup
See Signature
My Location
Somewhere in England (possibly?)!
Probably not that surprising - with the (then) exception of the V-15 range, most of their phono products are/were low-mid range at best. Today, the "consumer" demand for vinyl-products is either at the very bottom ("why" there, I'll never understand!) or very top (where, if I read the reviews correctly, they are "outclassed") of the relevant markets. In other words, the Shure products are in "no-man's land" in the middle - and thus not "commercial" in the current/future climate(s).
 
Top