Rachel_Sandford
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UK DTT, Top Up TV, has just announced that it has launched its new conditional access module (CAM) known as the 'Top Up TV CAM.' The credit card sized device, which plugs into your TV, uses Nagravision conditional access in order to deliver specific channels to the viewers. In this case, it's ESPN, Sky Sports 1, and Sky Sports 2. Those with compatible Freeview TVs will also receive the channels without need for a cable, satellite dish, or set top box.
According to Nick Markham, CEO of Top Up TV, customer research has revealed “that Freeview customers love the idea of being able to receive Sky Sports and ESPN without the need to sign a lengthy contract, but they do not always want the clutter of additional hardware. We are very pleased to be able to offer this brand new solution that makes things simple for our customers.”
The service will start this August, just in time for ESPN's coverage of the Newcastle vs. Arsenal game on the 13[SUP]th[/SUP] and Sky's coverage of Chelsea vs. Stoke on the 14[SUP]th[/SUP]. Recent Freeview TV customers can avail of their Top Up TV CAMs for free. The service will have a rolling subscription fee, the cost of which is yet to be revealed.
Distributing Sky Sports 1 and Sky Sports 2 in this manner is part of Ofcom's ruling last December, which asked Sky to make Sky Sports 1 and Sky Sports 2, premium channels already included under the Wholesale Must Offer (WMO) regulations, available via CAM.
According to Nick Markham, CEO of Top Up TV, customer research has revealed “that Freeview customers love the idea of being able to receive Sky Sports and ESPN without the need to sign a lengthy contract, but they do not always want the clutter of additional hardware. We are very pleased to be able to offer this brand new solution that makes things simple for our customers.”
The service will start this August, just in time for ESPN's coverage of the Newcastle vs. Arsenal game on the 13[SUP]th[/SUP] and Sky's coverage of Chelsea vs. Stoke on the 14[SUP]th[/SUP]. Recent Freeview TV customers can avail of their Top Up TV CAMs for free. The service will have a rolling subscription fee, the cost of which is yet to be revealed.
Distributing Sky Sports 1 and Sky Sports 2 in this manner is part of Ofcom's ruling last December, which asked Sky to make Sky Sports 1 and Sky Sports 2, premium channels already included under the Wholesale Must Offer (WMO) regulations, available via CAM.