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Virgin upgrades net speed for free
UK cableco Virgin Media has announced plans to upgrade its internet service customers for free.
From the end of this month, customers on Virgin Media's 'L' tier broadband package will be upgraded from 4Mb to 10Mb.
The company said the upgrade will be completed by late summer and will give Virgin a stick to beat ADSL providers with.
Neil Berkett, acting CEO of Virgin Media, said: "Virgin Media's cable network gives us a natural superiority over other broadband services and we're delighted to reward our customers with this free upgrade. We've barely scratched the surface of what's possible with our cable network, and we will continue to look for new ways to satisfy the growing demand for even faster broadband in the UK."
Following successful trials in Ashford, Folkstone and Dover, Virgin Media will also be extending its upgrade programme to a superfast 50Mb.
Virgin currently offers its customers a top speed of 20Mb, but the new 50Mb service will be made available to over 9 million homes in the UK by the end of 2008.
The move follows last year's report by the Broadband Stakeholder Group (BSG), a government advisory group, highlighting the uncertainties associated with next generation broadband and warning that unless steps are taken by government, Ofcom and industry, the UK risks widening the digital divide and falling behind its global competitors.
Kip Meek, chairman of the BSG, said: "Other countries are investing in higher speed broadband and the UK isn't. If we want to see the UK stay ahead amongst the international leaders in broadband, we must find a way to encourage timely and efficient investment.
Regards Satdude.
UK cableco Virgin Media has announced plans to upgrade its internet service customers for free.
From the end of this month, customers on Virgin Media's 'L' tier broadband package will be upgraded from 4Mb to 10Mb.
The company said the upgrade will be completed by late summer and will give Virgin a stick to beat ADSL providers with.
Neil Berkett, acting CEO of Virgin Media, said: "Virgin Media's cable network gives us a natural superiority over other broadband services and we're delighted to reward our customers with this free upgrade. We've barely scratched the surface of what's possible with our cable network, and we will continue to look for new ways to satisfy the growing demand for even faster broadband in the UK."
Following successful trials in Ashford, Folkstone and Dover, Virgin Media will also be extending its upgrade programme to a superfast 50Mb.
Virgin currently offers its customers a top speed of 20Mb, but the new 50Mb service will be made available to over 9 million homes in the UK by the end of 2008.
The move follows last year's report by the Broadband Stakeholder Group (BSG), a government advisory group, highlighting the uncertainties associated with next generation broadband and warning that unless steps are taken by government, Ofcom and industry, the UK risks widening the digital divide and falling behind its global competitors.
Kip Meek, chairman of the BSG, said: "Other countries are investing in higher speed broadband and the UK isn't. If we want to see the UK stay ahead amongst the international leaders in broadband, we must find a way to encourage timely and efficient investment.
Regards Satdude.